About Us

Promoting South African Fresh Fruit Farming

Agri Finance Facility is a non-bank financial intermediary focused on modern farming financial needs, bridging the gap for medium-sized commercial farmers with a special focus on promoting emerging black commercial farmers.

Our Story

In pursuit of establishing a Modern Agricultural Finance Platform

Addressing the unique challenges facing South African fresh fruit farmers

Agri Finance Facility (Pty) Ltd (AFF) is a non-bank financial intermediary firm established to focus on modern farming financial needs. We specialize in two categories of financing: annual production finance for table grapes and citrus (up to 12 months), and medium-term development funding for farming implements and expansion (3-10 years).

AFF was born out of rapidly changing conditions within the South African and global agricultural sector. The industry faces a growing blend of technological disruption toward precision farming, alongside financial challenges in the funding landscape that have been particularly pronounced for small to medium farmers, specifically emerging black commercial farmers.

In fresh fruit farming, funding challenges are intertwined with the need for technical support, access to markets, and rising compliance requirements for environmental and health factors. To mitigate these operational risks, AFF has established a collaborative ecosystem including Agri Farming Services (AFS) for technical management and In2Fruit for specialized fresh market export and distribution.

South African farmland landscape
Leadership

Board of Directors

Dr. Iraj Abedian

Dr. Iraj Abedian

Chairman & Chief Executive Officer

Mr. Jeremy Friedman

Mr. Jeremy Friedman

Non-Executive Director

Mr. Teboho Phooko

Mr. Teboho Phooko

CEO Designate & Chief Investment Officer

Mr. Sanjay Bhikha

Mr. Sanjay Bhikha

Credit Committee

Mr. Ivor Klitzner

Mr. Ivor Klitzner

Non-Executive Director

Management Team

Our Team

Mrs. Sahar Songok

Mrs. Sahar Songok

Risk and Compliance / Office Manager

Mrs. Kleinie Swart

Mrs. Kleinie Swart

Group Financial Manager

Our Network

Technical Partners

Strategic collaborations that strengthen our ecosystem

In2Fruit

In2Fruit

Fresh Fruit Export Platform

In2Fruit is an established fresh fruit export platform with core focus on table grapes and citrus. AFF collaborates with In2Fruit to ensure farming partners have access to global markets based on their fruit variety and quality.

Key Benefit: Access to international fresh fruit markets

Agri Farming Services

Agri Farming Services (AFS)

Precision Farm Management

AFS is a precision farm management service provider. Since inception, AFS and AFF have collaborated in providing technical services to farming partners, managing operational risks associated with farming practices and harvest quality.

Key Benefit: Technical support and risk management

AFF continues to explore collaborative relationships with other specialized exporters and service providers to expand our network and better serve our farming partners.

Ready to Grow?

Join South African farmers who've already discovered a better way to fund their operations.